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Brand Management Manager

The Programme 

As a Brand Manager at P&G, you will have full responsibility for your brand including the business results. You will build the brand to be 'love-mark' of consumers and grow the brand business from multi-touchpoints. 
For your brand's success, you will need to lead a mix of Marketing and Management projects, well understand the consumer and market, engage with multi-disciplinary teams with people from Sales, Finance, Product Supply, R&D, IT and external partners to develop top strategies, superior products, campaign ideas and plans, and ensure execution excellence 

Responsibilities 

  • As a Brand Manager at P&G, your responsibilities will be including but not limited to brand strategy development, consumer and market understanding, business analysis, innovation management, marketing idea & plan development, communication creation and Go-to-Market execution. 
  • To deliver overall business objectives and results for the brand, you will need to lead the brand with: 
  • Develop the key strategies and priorities for your brand with clear understanding and analysis of the consumers and market. 
  • Develop communication strategies and marketing ideas.  
  • Develop marketing campaigns, create commercial materials including copies, visuals, social/ecommerce contents for different consumer touchpoints and plan media with effectiveness and efficiency. 
  • Design pricing strategies & promotion plans, design and execute instore plans based on channel, customer & shopper knowledge. 
  • Create winning product offerings to the consumers with appealing concept idea, outstanding product performance & delightful package. 
  • In-Depth Business and Financial Analysis
  • Leading Multi-Functional Teams 

Required Skills and Abilities 

  • Candidate must possess at least a bachelor's degree. Graduate between 2019 - September 2021. 
  • Good oral and written English communication skills 
  • Strong Leadership Skills to lead to envision the future of your business, to engage/ enable/ energize the multifunctional team and execute plans with perfection 
  • Strong problem solving with creativity & innovation 
  • Think and act decisively to make optimal use of the situation whilst keeping the goal in mind 
     
     
     
Closed 20 days ago
Closed 20 days ago
  • Job type:Graduate Jobs
  • Disciplines:

    Management

  • Citizenships:

  • Locations:

    Beijing (China), Guangzhou

    ...
  • Closing Date:21st Apr 2021, 6:00 pm

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